adsense

I see frequent posts on webmasterworld.com: 'My AdSense revenue/EPC/eCPM is/are down, what's going on?' - the conversation often degrades into a slam session asserting that it's all a conspiracy or the phases of the moon may be factor - so, I've been thinking of some of the things that a webmaster can control, and those that can't be controlled.

Here are things I have discovered over the years: It is important to focus on the things that you can control, and not worry too much about the things you can't control directly. I find it more productive to focus on the things that I can change, rather than dwell on something totally out of my reach, such as Google's motives or need to increase this quarter's profits.

I've added a couple of handy webmaster tools to the site, but they've been hidden for a while - so it's time to let you all know about them:

URL/Site visibility links tool - quick links to SEO tools. I've added this page because I find myself checking these statistics from time to time, and wanted a convenient place to stash my collection of links. Since I went through the trouble, I figured someone else might find it useful.